I’m Eytan Buchman.

Marketing + growth make me happy. So do colorful socks.

Beyond the hunt for messages and mediums, I read obsessively (science fiction or non-fiction, please), am a self-proclaimed Hummus Obliterator and get dopamine surges from gadgets.

I run marketing at Freightos, a game-changing startup that’s making global trade frictionless. I also speak to groups and help other companies improve messaging, channels, customer acquisition and retention.


Recent Thoughts