🌵 Spiky point of view: Let’s get a little controversial

Summary

Summarized wtih ChatGPT

To stand out in a crowded world, you need a “spiky” point of view that others can debate. This unique perspective showcases your beliefs and experiences, making it difficult for others to imitate. Sharing your spiky point of view requires courage and can spark meaningful conversations.

Key Takeaways:

1. Identify and articulate your unique beliefs that others may disagree with.
2. Ensure your perspective is rooted in personal experience and evidence.
3. Embrace feedback and refine your ideas to make them even more impactful.

Highlights from Article

A spiky point of view is a perspective others can disagree with. It’s a belief you feel strongly about and are willing to advocate for. It’s your thesis about topics in your realm of expertise.

How to bring out your spiky point of view Here are the key elements of a spiky point of view.

• Spiky points of view are hard to imitate. They should:

1. Be debatable
2. Be evidence based
3. Be relevant
4. Have conviction
5. Not just be contrarian for no reason

Launches aren’t a one-time event. Most companies do a ton of work for the launch, but don’t spend enough time on what happens after. A successful launch means sustaining the momentum once the confetti settles.

Spiky points of view are shaped by your experiences, and therefore authentic to each person. In other words: Don’t copy other people’s spiky point of view. Why? Your spiky points of view should be hills you’re willing to die on. When you parrot someone else, your energy level and sense of conviction won’t be the same.

All material owns to the authors, of course. If I’m highlighting or writing notes on this, I mostly likely recommend reading the original article, of course.

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