👋 I'm Eytan. I love unique & thoughtful marketing that earns attention. I also like nice socks.
I help global trade tick as Freightos' CMO. I (occasionally) interview marketing heroes on Marketers in Capes, share marketing thoughts, read a lot, decimate pizza, and love keyboard shortcuts. I also work with some outstanding tech companies to help out with their marketing.
You can get updated when I post new things here or keep on scrolling for the latest.
Three Latest Things I Wrote
Creating Content in an AI Content Worldposts
Finding your (AI) Brand Voiceposts
Dani Peterman, Brand Marketing Leadpodcasts
Three of my favorite reads
Lessons in Launching a Global Marketing Podcastposts
19 Timeless Reads That Will Make You A Better Digital Marketerposts
Playbooking Creativity: 6 Recipes From Real Creatorsposts